After my internships with Ride Huck Cycles and CareYaya, I had substantial experience in website creation and search engine optimization. I decided to launch my own website, testifysatisfy.com, as an affiliate marketing platform for Amazon as a hobby/business. While extra spending money for my last year at college was appealing, I was more motivated to practice the digital marketing skills that I had developed.
Building The Brand
I aimed to create a trustworthy, dependable, and helpful website, choosing the domain name “testifysatisfy” to emphasize the site’s role in providing reliable product testimonials that ensure customer satisfaction. The website’s logo, a pillar, symbolizes stability and support, reinforcing these themes. The content consistently highlights trust and support for safer online shopping, targeting risk-averse consumers who often return online purchases after extensive research. By appearing organically in searches for product reviews, like “top ten product X’s,” the site helps shoppers make informed decisions, enhancing confidence in their purchases. This branding positions the website as a supportive guide in the customer journey, encouraging exploration of additional articles and products.
Article And Content Strategy
I select products for my blog posts that are both moderately expensive and in high demand to ensure visibility and profitability from my small commission. I focus on random, niche products with low competition in keyword searches, which makes it easier for my new site to rank on Google despite limited content. These products are mainstream enough to not require specialized knowledge, making my site a credible source for general items like camping tents, unlike niche sites that might only be trusted for specific products like cameras. To optimize content and enhance site authority, I conduct keyword research using tools like ahrefs.com and ubersuggest.com. Additionally, I’ve developed a personal Chat GPT bot for writing posts and use MidJourney AI to generate all website images.
The Site
Feel free to peruse the site at testifysatisfy.com (no pressure on purchases). It is an ongoing hobby-project for me, and I really enjoyed the thought and strategy that went into its creation.